Minor League Teams and Minor League Cities: Evidence from the Echl

Sport Marketing Quarterly, Vol. 16, No. 3, pp.147-160, 2007

Posted: 10 Jul 2006

Date Written: June 2006

Abstract

This study examines the relationship of locational factors on the viability of minor league hockey franchises and examines two market factors not generally found in the literature. The data suggest that minor league hockey, specifically the ECHL, has a higher probability to succeed in moderately sized markets (populations up to 500,000), with few NCAA Division I institutions, and where there is a presence of youth interest in the sport. There appears to be no significant relationship between the per capita income in a market and an ECHL franchise's success.

Keywords: Sports

JEL Classification: L82

Suggested Citation

Fraser, Steve P., Minor League Teams and Minor League Cities: Evidence from the Echl (June 2006). Sport Marketing Quarterly, Vol. 16, No. 3, pp.147-160, 2007, Available at SSRN: https://ssrn.com/abstract=913020

Steve P. Fraser (Contact Author)

Florida Gulf Coast University ( email )

10485 FGCU Blvd S
Ft. Myers, FL 33965-6565
United States

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