Culture, Collectivism and Empowerment: The Role of Feminist Ideologies in Women’s Work and Organization

27 Pages Posted: 30 Mar 2021

See all articles by Punita Bhatt Datta

Punita Bhatt Datta

affiliation not provided to SSRN

Supriya Garikipati

University of Liverpool

Date Written: March 1, 2019

Abstract

In this paper we analyze the role of ideologies in developing a culture of work and organization among disadvantaged women in societies entrenched in structures of patriarchy. We draw on evidence from Lijjat, a women’s cooperative in India. Through a careful consideration of the context and relations in which marginalized women were able to initiate, develop, and successfully operate a business we draw two key conclusions. First, we find that pragmatist feminist ideologies are particularly supportive of women’s economic activities in patriarchal contexts. Second, we introduce a tiered approach to the study of ideological influences on women’s work arguing that these exist both at the individual level (motivation) and at the collective level (organizational practices). Studying the intersection of these tiers enables a better understanding of how poor women’s work and organization can be supported in male-dominated cultures.

Keywords: gender, entrepreneurship, organizational practices, patriarchy, feminist ideologies, pragmatism, collectivism, cooperative, Lijjat, India

Suggested Citation

Datta, Punita Bhatt and Garikipati, Supriya, Culture, Collectivism and Empowerment: The Role of Feminist Ideologies in Women’s Work and Organization (March 1, 2019). Available at SSRN: https://ssrn.com/abstract=3802519 or http://dx.doi.org/10.2139/ssrn.3802519

Punita Bhatt Datta

affiliation not provided to SSRN

No Address Available

Supriya Garikipati (Contact Author)

University of Liverpool ( email )

Chatham Street
Liverpool, L69 7ZA
United Kingdom

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