Tourism Survival Strategy: Indian Perspective during COVID-19 Pandemic
12 Pages Posted: 13 Aug 2020
Date Written: July 18, 2020
The COVID-19 pandemic has created an unprecedented crisis for the tourism economy. The global supply chain has stopped and the movement of people has been at a halt globally along with all economic activities. Tourism is a labour-intensive sector which contributes in large part in the GDP of the countries and supports an extensive job market directly and indirectly throughout the world.
This policy paper highlights the impact of this pandemic on tourism worldwide and in India and focuses on the strategies to address the problems faced by the India tourism Industry. This paper highlights the stakeholders' approach and suggests a Region-based tourism policy to improve the present crisis.
Keywords: Region-based tourism policy, COVID-19, Stakeholders' approach, Indian Tourism, Survival Startegy, Tourism Eco-system
JEL Classification: L83, R11, R58, P25, I18, E71, D70
Suggested Citation: Suggested Citation