Wikipedia Matters

Journal of Economics & Management Strategy, 2021, 1– 13. https://doi.org/10.1111/jems.12421

46 Pages Posted: 3 Oct 2017 Last revised: 11 Mar 2021

See all articles by Marit Hinnosaar

Marit Hinnosaar

University of Turin - Collegio Carlo Alberto; University of Nottingham

Toomas Hinnosaar

University of Nottingham - School of Economics

Michael E. Kummer

University of East Anglia (UEA)

Olga Slivko

ZEW – Leibniz Centre for European Economic Research - Information and Communication Technologies Research Group

Date Written: July 14, 2019

Abstract

We document a causal impact of online user-generated information on real-world economic outcomes. In particular, we conduct a randomized field experiment to test whether additional content on Wikipedia pages about cities affects tourists' choices of overnight visits. Our treatment of adding information to Wikipedia increases overnight stays in treated cities compared to non-treated cities. The impact is largely driven by improvements to shorter and relatively incomplete pages on Wikipedia. Our findings highlight the value of content in digital public goods for informing individual choices.

Keywords: Field Experiment, User-Generated Content, Wikipedia, Tourism Industry

JEL Classification: C93, H41, L17, L82, L83, L86

Suggested Citation

Hinnosaar, Marit and Hinnosaar, Toomas and Kummer, Michael and Slivko, Olga, Wikipedia Matters (July 14, 2019). Journal of Economics & Management Strategy, 2021, 1– 13. https://doi.org/10.1111/jems.12421, Available at SSRN: https://ssrn.com/abstract=3046400 or http://dx.doi.org/10.2139/ssrn.3046400

Marit Hinnosaar (Contact Author)

University of Turin - Collegio Carlo Alberto ( email )

Piazza Arbarello
8
Torino, Torino 10122
Italy

HOME PAGE: http://marit.hinnosaar.net/

University of Nottingham ( email )

University Park
Nottingham, NG8 1BB
United Kingdom

Toomas Hinnosaar

University of Nottingham - School of Economics ( email )

University Park
Nottingham, NG7 2RD
United Kingdom

Michael Kummer

University of East Anglia (UEA) ( email )

Norwich Research Park
Norwich, Norfolk NR4 7TJ
United Kingdom

Olga Slivko

ZEW – Leibniz Centre for European Economic Research - Information and Communication Technologies Research Group ( email )

D-68034 Mannheim
Germany

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