Intangibles as Future Value Creators: The Case of the Hotel Industry

10 Pages Posted: 29 May 2012

See all articles by Mateja Jerman

Mateja Jerman

University of Primorska - Faculty of Management

Slavka Kavcic

Faculty of Economics, Ljubljana

Bogdan Kavcic

Faculty of Commercial and Business Sciences

Date Written: March 11, 2009

Abstract

The paper aims to provide evidence about the significance of intangibles in the hotel industry. The research investigates their importance for Croatian, Slovenian and Austrian hotel industry in the period 2004–2008. The results prove that despite their growing significance, accentuated by recent research, there is no presence of major growth related to intangible assets in the hotel industry. More detailed analysis further demonstrates that the hotel industry does not operate with a major share of intangibles in comparison with the largest domestic companies. Additional results point to the fact that larger companies possess a greater extent of intangibles in comparison with smaller companies. Therefore further research approaches could analyze the reasons that lead to these results and possible solutions that could stimulate the awareness of intangibles as a source of competitive advantages.

Keywords: hotel industry, intangible assets, financial accounts, comparative analysis

JEL Classification: L83, P39

Suggested Citation

Jerman, Mateja and Kavcic, Slavka and Kavcic, Bogdan, Intangibles as Future Value Creators: The Case of the Hotel Industry (March 11, 2009). Tourism & Hospitality Management, Vol. 15, No. 2, 2009, Available at SSRN: https://ssrn.com/abstract=2068540

Mateja Jerman (Contact Author)

University of Primorska - Faculty of Management ( email )

Cankarjeva 5
Koper, 6000
Slovenia

Slavka Kavcic

Faculty of Economics, Ljubljana ( email )

Dunajska 104
Ljubljana, 1000
Slovenia

Bogdan Kavcic

Faculty of Commercial and Business Sciences ( email )

Lava 7
Celje, 3000
Slovenia

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