Group Analytic Hierachy Process Method and Best Selection of the Strategic Plans in Balanced Scorecard Model

International Conference in Business Management and Information Sciences, 2008

11 Pages Posted: 30 Dec 2010

See all articles by Mohammad Anisseh

Mohammad Anisseh

Imam Khomeini International University

Jay Daniel

Programme Leader; University of Technology Sydney

Rosnah Mohd Yusuff

University Putra Malaysia

Date Written: 2008

Abstract

Strategic planning is especially important for organization's success and creation of competitive advantage in a competitive and complicated environment, and on the other hand achievement and implementation of strategies can perform an important role for the purpose of organizations' success, balanced scorecard is a new tool for designing operational strategies. One of the balanced scorecard problems is the abuse of priority in strategic plans' performance. So, in this article by using proposed model, using the consensus of organization's managers an experts' opinions, measures of four perspectives and general objectives are determined in BSC6, and then using experts' opinions and taking the relative importance of decision makers' opinions into consideration, by using GAHP7 method, the performances of strategic plans are prioritized in BSC model. The forgoing method has been used in a case study and the results and data have been evaluated from different points of view. In this article Initiatives is called strategic plans.

Keywords: Strategic Planning, Balanced Scorecard Model, Multiple Attribute Decision Making (MADM), Group Decision Making, AHP, GAHP

Suggested Citation

Anisseh, Mohammad and Daniel, Jay and Yusuff, Rosnah Mohd, Group Analytic Hierachy Process Method and Best Selection of the Strategic Plans in Balanced Scorecard Model (2008). International Conference in Business Management and Information Sciences, 2008, Available at SSRN: https://ssrn.com/abstract=1732368

Mohammad Anisseh

Imam Khomeini International University ( email )

Ghazvin
Ghazvin
Iran

Jay Daniel (Contact Author)

Programme Leader ( email )

Kedleston Road
Derby, Derbyshire DE22 1GB
United Kingdom

HOME PAGE: http://https://www.derby.ac.uk/staff/jay-daniel/

University of Technology Sydney ( email )

Sydney, NSW 2007
Australia

HOME PAGE: http://https://orcid.org/0000-0002-8668-2502

Rosnah Mohd Yusuff

University Putra Malaysia ( email )

Selangor Darul Ehsan
Serdang, Selangor 43400
Malaysia

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