Priority of Strategic Plans in BSC Model by Using of Group Decision Making Model

International Conference on Industrial Engineering and Engineering Management, IEEM, 2008

5 Pages Posted: 30 Dec 2010

See all articles by Jay Daniel

Jay Daniel

Programme Leader; University of Technology Sydney

Javad Jassbi

Science and Research Branch of Islamic Azad University

Morteza Mousakhani

affiliation not provided to SSRN

Mohammad Anisseh

Imam Khomeini International University

Rosnah Mohd Yusuff

University Putra Malaysia

Date Written: 2008

Abstract

Strategic planning is especially important for organization's success and creation of competitive advantage in a competitive and complicated environment, and on the other hand achievement and implementation of strategies can perform an important role for the purpose of organizations' success, balanced scorecard is a new tool for designing operational strategies. One of Balanced Scorecard problems is the abs use of priority in strategic plans' performance. So, in this article by using proposed model, using the consensus of organization's managers and experts' opinions, measures of four perspectives and general objectives are determined in BSC, and then using experts' opinions and taking the relative importance of decision makers' opinions into consideration, by using Topsis method that it is one of Group Decision Making Model , the performances of strategic plans are prioritized in BSC model. The introduced method is used in a study and extracted results from it are analyzed from different points of view. In this article initiatives is called strategic plans.

Keywords: strategic planning, Balanced scorecard model, Multiple Attribute Decision Making (MADM), Group Decision Making, Topsis

Suggested Citation

Daniel, Jay and Jassbi, Javad and Mousakhani, Morteza and Anisseh, Mohammad and Yusuff, Rosnah Mohd, Priority of Strategic Plans in BSC Model by Using of Group Decision Making Model (2008). International Conference on Industrial Engineering and Engineering Management, IEEM, 2008, Available at SSRN: https://ssrn.com/abstract=1732367

Jay Daniel (Contact Author)

Programme Leader ( email )

Kedleston Road
Derby, Derbyshire DE22 1GB
United Kingdom

HOME PAGE: http://https://www.derby.ac.uk/staff/jay-daniel/

University of Technology Sydney ( email )

Sydney, NSW 2007
Australia

HOME PAGE: http://https://orcid.org/0000-0002-8668-2502

Javad Jassbi

Science and Research Branch of Islamic Azad University ( email )

Hesarak
Tehran, Tehran 461-15655
Iran

Morteza Mousakhani

affiliation not provided to SSRN ( email )

Mohammad Anisseh

Imam Khomeini International University ( email )

Ghazvin
Ghazvin
Iran

Rosnah Mohd Yusuff

University Putra Malaysia ( email )

Selangor Darul Ehsan
Serdang, Selangor 43400
Malaysia

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