Barbara A. Lafferty

University of South Florida

Tampa, FL 33620

United States

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Corporate Reputation: The Definitional Landscape

Corporate Reputation Review, Vol. 9, No. 1, 2006
Number of pages: 26 Posted: 12 Dec 2005
Michael L. Barnett, John Jermier and Barbara A. Lafferty
Rutgers Business School, Newark & New Brunswick, University of South Florida and University of South Florida
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Citation 13

Abstract:

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corporate reputation, identity, image, reputation capital