Jieming Mao

Google Research

United States

SCHOLARLY PAPERS

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Scholarly Papers (1)

1.

The Landscape of Auto-Bidding Auctions: Value Versus Utility Maximization

Number of pages: 30 Posted: 18 Feb 2021
Columbia Business School - Decision Risk and Operations, Google Research, Google Research, Google Inc. and Google Inc.
Downloads 95 (325,450)

Abstract:

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Autobidding, Mechanism Design, Revenue Maximization