Dr. Sameer Kulkarni

Amity University

Dr.

Amity Business School

Mumbai, Maharashtra 426401

India

SCHOLARLY PAPERS

3

DOWNLOADS

202

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (3)

1.

Virtual Shopping Cart Abandonment: A Study of Motives and Demographics

Number of pages: 16 Posted: 24 Jun 2019
Dr. Sameer Kulkarni
Amity University
Downloads 170 (210,810)

Abstract:

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cart-abandonment, cart-dejection, buyer-detach, cart-conversion, buyer-disconnect, dejection

2.

Parameter Assessment of Sales Promotion Schemes for a FMCG Product: A Study With Respect to Biscuits

Journal of Management Development & Research, Vol. 4, No. 2, Dec 2014
Number of pages: 6 Posted: 25 Jun 2019
Dr. Sameer Kulkarni
Amity University
Downloads 32 (539,524)

Abstract:

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Biscuits, Demographics, Sales-Promotion, Repeat Purchase, Low Involvement

Abstract:

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on-line shopping, demographic factors, polytomous variable, pseudo-R, internet exposure