Subhajyoti Bandyopadhyay

University of Florida

PO Box 117165, 201 Stuzin Hall

Gainesville, FL 32610-0496

United States

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Scholarly Papers (1)

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Sponsored Data: New Alignments Between Content Provider and Content Buyer in Digital Content Market

Posted: 07 Jan 2019
Soohyun Cho, Liangfei Qiu and Subhajyoti Bandyopadhyay
Rutgers, The State University of New Jersey, University of Florida - Warrington College of Business Administration and University of Florida

Abstract:

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Vertical Integration, Sponsored Data, Internet Service Provider, Content Provider