Paul Schulmann

World Education Services

P.O. Box 5087

Bowling Green Station

New York, NY 10274

United States

SCHOLARLY PAPERS

3

DOWNLOADS

377

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (3)

1.

Bridging the Digital Divide: Segmenting and Recruiting International Millennial Students

World Education News & Reviews, 27(8), October 2014
Number of pages: 7 Posted: 26 Nov 2014
Li Chang, Paul Schulmann and Zhengrong Lu
World Education Services, World Education Services and World Education Services
Downloads 252 (146,339)
Citation 3

Abstract:

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international recruitment, segmentation, information search behavior, international student mobility, Millennial, digital marketing

2.

Student Segmentation for an Effective International Enrollment Strategy

World Education News & Reviews, Vol. 26, No. 8, October 2013
Number of pages: 6 Posted: 14 Oct 2013 Last Revised: 26 Nov 2014
Rahul Choudaha, Li Chang and Paul Schulmann
University of California, Berkeley - Center for Studies in Higher Education (CSHE), World Education Services and World Education Services
Downloads 125 (269,779)

Abstract:

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international recruitment, segmentation, information search behavior, international student mobility

3.

How Master's Students Choose Institutions: Research on International Student Segmentation

Posted: 05 Dec 2015
Zhengrong Lu and Paul Schulmann
World Education Services and World Education Services

Abstract:

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international recruitment, segmentation, college decision, international student mobility