Rizky Putra

PT. CIMB Niaga

Jakarta

Indonesia

SCHOLARLY PAPERS

1

DOWNLOADS

211

SSRN CITATIONS

0

CROSSREF CITATIONS

1

Scholarly Papers (1)

1.

Maintaining Customers: Evidence of CRM in Indonesian Automotive Industry

JAMS - Journal of Management Studies, Vol. 1, No. 1, November 2012, pp. 128-146 (ISSN # 2302-8122)
Number of pages: 19 Posted: 20 Feb 2013
PT. CIMB Niaga, International University Liaison Indonesia (IULI) - Hotel & Tourism Management, Universitas Pembangunan Jaya, Tangerang and Universitas Pembangunan Jaya, Tangerang
Downloads 211 (172,881)

Abstract:

Loading...

marketing strategy, customer maintenance, customer relationship management, CRM, customer satisfaction, automotive, Indonesia