Arnaud Prevot

St. Agatha Catholic School

Teacher

Catholic Archdiocese of Portland

Teacher

2838 E Burnside St

Portland, OR OR 97214

United States

SCHOLARLY PAPERS

2

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Scholarly Papers (2)

1.

Effects of Guerrilla Marketing on Brand Equity

Number of pages: 9 Posted: 23 Jan 2012
Arnaud Prevot
St. Agatha Catholic SchoolCatholic Archdiocese of Portland
Downloads 3,124 (4,330)
Citation 2

Abstract:

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Marketing, Guerilla Marketing, Guerrilla Marketing, Strategy, Branding, Brand Equity

2.

Following in Hp’s Success: An Integrated Analysis of Hewlett Packard’s Dynamic Leadership Change Management Program

Number of pages: 10 Posted: 23 Jan 2012
Arnaud Prevot
St. Agatha Catholic SchoolCatholic Archdiocese of Portland
Downloads 314 (114,878)

Abstract:

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HP, Hewlett Packard, Leadership, Dynamic Leadership, management