Dai Yao

The Hong Kong Polytechnic University

Associate Professor

Li Ka Shing Tower

The Hong Kong Polytechnic University

Hong Kong, Hung Hom, Kowloon M827

China

http://www.yodadai.com

SCHOLARLY PAPERS

5

DOWNLOADS

1,077

SSRN CITATIONS

4

CROSSREF CITATIONS

2

Ideas:
“  Development, application, and incubation (DAI) of artificial intelligence, statistics, and econometrics based solutions for business problems, using a data-driven, analytics-rooted, and intelligence-guided (DAI) approach.  ”

Scholarly Papers (5)

1.

Do Larger Audiences Generate Greater Revenues under Pay What You Want? Evidence from a Live Streaming Platform

Forthcoming at Marketing Science, Kenan Institute of Private Enterprise Research Paper No. 20-04
Number of pages: 85 Posted: 03 Feb 2020 Last Revised: 14 Jan 2021
University of Houston - C.T. Bauer College of Business, The Hong Kong Polytechnic University, Shenzhen University - Department of Marketing and University of North Carolina (UNC) at Chapel Hill - Kenan-Flagler Business School
Downloads 430 (85,154)
Citation 2

Abstract:

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live streaming, pay what you want, social media, user-generated content, tipping, field experiment, video analysis

2.

Spillover Effects in Seeded Word-of-Mouth Marketing Campaigns

Marketing Science, Forthcoming
Number of pages: 51 Posted: 24 Oct 2015 Last Revised: 26 Feb 2016
Independent, University of Oxford - Said Business School, Northeastern University - D'Amore-McKim School of Business and The Hong Kong Polytechnic University
Downloads 367 (101,703)
Citation 5

Abstract:

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Word-of-Mouth, Seeded Marketing Campaigns, Social Media, Spillover Effects, Viral Marketing

3.

Seeking the Support of the Silent Majority: Are Lurking Users Valuable to the UGC Platform?

Number of pages: 63 Posted: 03 Nov 2017 Last Revised: 19 Oct 2018
Shenzhen University - Department of Marketing, Peking University - Guanghua School of Management, The Hong Kong Polytechnic University and Shenzhen University - Department of Marketing
Downloads 101 (323,946)

Abstract:

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Information diffusion, network density, clustering coefficient, UGC platform

4.

Taxi Drivers' Response to Cancellations and No-shows: New Evidence for Reference-dependent Preferences

Number of pages: 52 Posted: 18 Mar 2019 Last Revised: 08 Sep 2021
NUS Business School, NUS Business School and The Hong Kong Polytechnic University
Downloads 96 (334,729)

Abstract:

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Reference-dependent preference, Income targeting, Negative shocks, Labor supply, Productivity, Taxi drivers

5.

Human Judgement is Heavy Tailed: Empirical Evidence and Implications for the Aggregation of Estimates and Forecasts

INSEAD Working Paper No. 2010/48/DS
Number of pages: 36 Posted: 13 Jul 2010
Miguel Sousa Lobo and Dai Yao
INSEAD - Decision Sciences and The Hong Kong Polytechnic University
Downloads 83 (366,406)

Abstract:

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