Author Page for Dina Mayzlin

University of Southern California - Marshall School of Business, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Yale School of Management

Downloads 1,076 (23,369)

Citation 6

Abstract:

Promotional Reviews: An Empirical Investigation of Online Review Manipulation

NBER Working Paper No. w18340

Number of pages: 51 Posted: 25 Aug 2012 Last Revised: 11 Feb 2021

Dina Mayzlin, Yaniv Dover and Judith A. Chevalier

University of Southern California - Marshall School of Business, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Yale School of Management

Downloads 29 (566,679)

Citation 54

Abstract:

4.

Influencing the Influencers

Number of pages: 48 Posted: 10 May 2019

Amy Pei and Dina Mayzlin

University of Southern California - Marketing Department and University of Southern California - Marshall School of Business

Downloads 447 (76,729)

Citation 1

Abstract:

5.

Channels of Impact: User Reviews When Quality Is Dynamic and Managers Respond

Downloads 353 (100,967)

Citation 18

2

Channels of Impact: User Reviews When Quality Is Dynamic and Managers Respond

Number of pages: 52 Posted: 21 Apr 2016 Last Revised: 06 Feb 2018

Judith A. Chevalier, Yaniv Dover and Dina Mayzlin

Yale School of Management, Hebrew University of Jerusalem - Jerusalem School of Business Administration and University of Southern California - Marshall School of Business

Downloads 338 (105,250)

Citation 1

Abstract:

Channels of Impact: User Reviews When Quality is Dynamic and Managers Respond

NBER Working Paper No. w23299

Number of pages: 39 Posted: 05 Apr 2017

Judith A. Chevalier, Yaniv Dover and Dina Mayzlin

Yale School of Management, Hebrew University of Jerusalem - Jerusalem School of Business Administration and University of Southern California - Marshall School of Business

Downloads 15 (666,721)

Citation 14

Abstract:

6.

What Drives Extremity Bias in Online Reviews? Theory and Experimental Evidence

Number of pages: 50 Posted: 06 Sep 2019 Last Revised: 11 Sep 2019

Leif Brandes, David Godes and Dina Mayzlin

University of Lucerne, University of Maryland and University of Southern California - Marshall School of Business

Downloads 196 (184,234)

Citation 1

Abstract:

7.

Politics, Persuasion and Choice

Number of pages: 19 Posted: 12 Nov 2019 Last Revised: 20 Nov 2019

David Godes, Dina Mayzlin, Odilon Camara, Doug Chung, Chris Hydock, Richard Kotchmar, Claire Lim, Sarah Moshary, Neeru Paharia, Nils Wernerfelt, Pinar Yildirim and Lingling Zhang

University of Maryland, University of Southern California - Marshall School of Business, affiliation not provided to SSRN, Harvard Business School - Marketing Unit, California State Polytechnic University, San Luis Obispo - Orfalea College of Business, affiliation not provided to SSRN, Queen Mary University of London, University of Chicago - Booth School of Business, affiliation not provided to SSRN, Harvard University - Harvard Kennedy School (HKS), University of Pennsylvania - The Wharton School and University of Maryland - Department of Marketing

Downloads 121 (272,998)

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8.

A Reflection on Analytical Work in Marketing: Three Points of Consensus

Number of pages: 12 Posted: 02 Sep 2011

Raphael Thomadsen, Robert Zeithammer, Dina Mayzlin, A. Yesim Orhun, Amit Pazgal, Debu Purohit, Ram C. Rao, Michael H. Riordan, Jiwoong Shin, Monic Sun and J. Miguel Villas-Boas

Olin School - Washington University in St. Louis, University of California, Los Angeles (UCLA) - Anderson School of Management, University of Southern California - Marshall School of Business, University of Michigan, Stephen M. Ross School of Business, Rice University, Duke University - Fuqua School of Business, The University of Texas at Dallas, Naveen Jindal School of Management, Columbia University - Columbia Business School, Yale School of Management, Questrom School of Business, Boston University and University of California, Berkeley

Downloads 78 (363,328)

Abstract:

9.

Promotional Chat on the Internet

Marketing Science 25.2 (2006): 155-163

Number of pages: 26 Posted: 26 Jan 2014

Dina Mayzlin

University of Southern California - Marshall School of Business

Downloads 52 (446,545)

Citation 15

Abstract:

10.

Physician Fees and Procedure Intensity: the Case of Cesarean Delivery

NBER Working Paper No. w6744

Number of pages: 27 Posted: 17 Dec 1998 Last Revised: 18 May 2001

Jonathan Gruber, John Kim and Dina Mayzlin

Massachusetts Institute of Technology (MIT) - Department of Economics, Massachusetts Institute of Technology (MIT) and University of Southern California - Marshall School of Business

Downloads 49 (458,048)

Citation 14

Abstract:

11.

Link to Success: How Blogs Build an Audience by Promoting Rivals

Management Science, Forthcoming

Number of pages: 34 Posted: 19 Nov 2012

Dina Mayzlin and Hema Yoganarasimhan

University of Southern California - Marshall School of Business and University of Washington

Downloads 38 (505,648)

Citation 5

Abstract:

12.

Using Online Conversations to Study Word of Mouth Communication

Marketing Science, Vol. 23, No. 4, Fall 2004, Harvard Business School Marketing Research Paper No. 04-023

Posted: 12 Apr 2007

David Godes and Dina Mayzlin

University of Maryland and University of Southern California - Marshall School of Business

Dina Mayzlin

University of Southern California - Marshall School of Business

Associate Professor

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Scholarly Papers (12)

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