Search Results
JEL Code: M30

363,152 Total downloads

Viewing: 51 - 100 of 1,230 papers

51.

Bitcoin versus Regulated Payment Systems: What Gives?

38 Cardozo Law Review 1041 (2017)
Number of pages: 57 Posted: 12 Feb 2016 Last Revised: 24 Dec 2017
Accepted Paper Series
Prairie View A&M University - College of Business and Oklahoma City University - School of Law
Downloads 1,186
52.

Grapes of Wrath: The Angry Effects of Self Control

Journal of Consumer Research, Forthcoming
Number of pages: 53 Posted: 27 Jan 2011
Accepted Paper Series
Northwestern University - Kellogg School of Management and University of California, San Diego (UCSD) - Rady School of Management
Downloads 1,153
53.

Impact of Packaging on the Buying Behaviour of Consumers in a Communicationally Remote Urban Area

Research Bulletin of the Institute of Cost and Works Accountants of India, Vol. 27, pp. 200-204, 2005
Number of pages: 12 Posted: 26 Jun 2010
Accepted Paper Series
affiliation not provided to SSRN and Assam University
Downloads 1,147
54.

Online Word of Mouth and its Implications for Trademark Law

Santa Clara Univ. Legal Studies Research Paper No. 07-46, TRADEMARK LAW AND THEORY: A HANDBOOK OF CONTEMPORARY RESEARCH, Graeme B. Dinwoodie and Mark D. Janis, eds., Edward Elgar Press, 2007
Number of pages: 28 Posted: 10 Oct 2007 Last Revised: 01 Feb 2014
Accepted Paper Series
Santa Clara University - School of Law
Downloads 1,133
55.

Factors Leading to Consumer Perceived Value of Smartphones and its Impact on Purchase Intention

Global Business and Management Research: An International Journal Vol. 9, No. 1 (2017)
Number of pages: 30 Posted: 08 Mar 2017
Accepted Paper Series
Anglia Ruskin University - Lord Ashcroft International Business School, International University of Malaya Wales and Financial Training & Management Services (FTMS) College
Downloads 1,132
56.

Privacy & Market Concentration: Intended & Unintended Consequences of the GDPR

Number of pages: 55 Posted: 15 Nov 2019 Last Revised: 14 Jan 2021
Working Paper Series
Questrom School of Business, University of Colorado at Boulder - Department of Marketing and Kellogg School of Management, Northwestern University
Downloads 1,125
57.

Marketing Meets Finance

Number of pages: 48 Posted: 30 Jan 2007
Working Paper Series
affiliation not provided to SSRN, Sequent Partners and Sequent Partners
Downloads 1,123
58.

Resistance to Brand Switching When a Radically New Brand is Introduced: A Social Identity Theory Perspective

Journal of Marketing, Forthcoming
Number of pages: 58 Posted: 06 Apr 2010 Last Revised: 02 Jun 2010
Accepted Paper Series
University of Georgia - Department of Marketing, University of Houston - C.T. Bauer College of Business, University of Houston - Bauer College of Business and Vlerick Leuven Ghent Management School
Downloads 1,122
59.

Employer Branding: A Tool for Motivating and Retaining Employees

Singh, Ajay Kumar and Jain, Sonal (2013) Employer Branding: A tool for motivating and retaining employees, Indian Journal of Current Trends in Management Sciences, April, Vol. VI, No. 1, pp. 1-14.
Number of pages: 14 Posted: 07 Jul 2013
Accepted Paper Series
Sri Sri University, on EOL from University of Delhi - Department of Commerce, Faculty of Commerce and Business, Delhi School of Economics and Department of Commerce, Faculty of Commerce and Business, Delhi School of Economics, University of Delhi
Downloads 1,066
60.

The High-Quality Low-Price Business Strategy of Samsung Mobile in Penetrating Competitive Market of India

Number of pages: 20 Posted: 10 Jan 2013 Last Revised: 21 Feb 2015
Working Paper Series
ABV Indian Institute of Information Technology & Management, Gwalior
Downloads 1,064
61.

Merchants of Morality

Foreign Policy, Vol. 129, pp. 36-45, March/April 2002
Number of pages: 10 Posted: 07 Aug 2006
Accepted Paper Series
Duquesne University
Downloads 1,060
62.

Customer Satisfaction in Terms of Physical Evidence and Employee Interaction

The IUP Journal of Marketing Management, XI (3), 2012, pp. 7-24.
Number of pages: 22 Posted: 06 Oct 2011 Last Revised: 19 Oct 2012
Accepted Paper Series
Vavuniya Camps of the University of Jaffna and International Training Institute

Multiple version iconThere are 2 versions of this paper

Downloads 1,054
63.

The Competitive Success of the Brand: A New Management and Marketing Approach

Number of pages: 8 Posted: 31 Jul 2007
Working Paper Series
Independent
Downloads 1,029
64.

Comparing the Publication Process in Accounting, Economics, Finance, Management, Marketing, Psychology, and the Natural Sciences

Accounting Horizons, Forthcoming
Number of pages: 52 Posted: 15 Oct 2014 Last Revised: 18 Aug 2017
Accepted Paper Series
Brigham Young University - School of Accountancy
Downloads 1,021
65.

Islam, Consumption and Marketing: Going Beyond the Essentialist Approaches

HANDBOOK OF ISLAMIC MARKETING, Ozlem Sandikci and Gillian Rice, eds., Edward Elgar, Fall 2011
Number of pages: 39 Posted: 12 Jan 2011
Working Paper Series
Bilkent University - Faculty of Business Administration and Bilkent University - Management
Downloads 1,011
66.

An Analysis of Students Satisfaction in a Higher Education Context

Number of pages: 17 Posted: 14 May 2008
Working Paper Series
Alexandru Ioan Cuza University Iasi, Alexandru Ioan Cuza University, Alexandru Ioan Cuza University and affiliation not provided to SSRN
Downloads 1,003
67.

Improving Online Dating with Virtual Dates

HBS Marketing Research Paper No. 06-058
Number of pages: 27 Posted: 17 Nov 2006
Working Paper Series
Boston University, Harvard Business School - Marketing Unit and Duke University - Fuqua School of Business
Downloads 997
68.

Stealth Marketing and Editorial Integrity

Texas Law Review, Vol. 85, p. 83, 2006
Number of pages: 70 Posted: 20 Apr 2006
Accepted Paper Series
Rutgers Law School
Downloads 978
69.

How Credit Card Payments Increase Unhealthy Food Purchases: Visceral Regulation of Vices

Journal of Consumer Research, Forthcoming, Johnson School Research Paper Series No. 12-2011
Number of pages: 48 Posted: 13 Sep 2010 Last Revised: 27 Mar 2011
Accepted Paper Series
Cornell University - Samuel Curtis Johnson Graduate School of Management, State University of New York at Binghamton and State University of New York at Buffalo
Downloads 976
70.

Market Segmentation of Facebook Users

IIM Bangalore Research Paper No. 438
Number of pages: 24 Posted: 09 Aug 2013 Last Revised: 09 Jul 2014
Working Paper Series
IIM Bangalore
Downloads 974
71.

Bitcoin, Virtual Currencies, and the Struggle of Law and Regulation to Keep Pace

102 Marquette Law Review 447 (2018)
Number of pages: 92 Posted: 15 Jun 2018 Last Revised: 10 Jan 2019
Accepted Paper Series
Prairie View A&M University - College of Business
Downloads 971
72.

Brandjacking on Social Networks: Trademark Infringement by Impersonation of Markholders

Buffalo Law Review, Vol. 58, p. 851, 2010, San Diego Legal Studies Research Paper No. 09-029
Number of pages: 79 Posted: 03 Nov 2009 Last Revised: 01 Feb 2014
Accepted Paper Series
University of San Diego School of Law
Downloads 963
73.

Paying Too Much and Being Happy About it: Existence, Causes and Consequences of Tariff-Choice Biases

Journal of Marketing Research, Vol. XLIII, pp. 212-223, May 2006
Number of pages: 12 Posted: 04 Dec 2006 Last Revised: 29 Jan 2008
Accepted Paper Series
London Business School and Goethe University Frankfurt
Downloads 946
74.

The Dirt on Coming Clean: Perverse Effects of Disclosing Conflicts of Interest

Number of pages: 33 Posted: 12 Jan 2009
Working Paper Series
Yale School of Management, Carnegie Mellon University - Department of Social and Decision Sciences and University of California, Berkeley - Haas School of Business
Downloads 939
75.

What's in a Name? Persuasion Perhaps

Journal of Consumer Psychology, 2005
Number of pages: 31 Posted: 09 Apr 2004
Accepted Paper Series
Sam Houston State University
Downloads 938
76.

To Empower or Not to Empower Your Sales Force? An Empirical Examination of the Influence of Leadership Empowerment Behavior on Customer Satisfaction and Performance

Journal of Applied Psychology, Vol. 90, No. 5, pp. 735-744, 2005
Number of pages: 13 Posted: 06 Apr 2010
Accepted Paper Series
University of Houston - C.T. Bauer College of Business, University of Connecticut - Department of Management and Clemson University - Department of Marketing
Downloads 919
77.

Online Advertising Response Models: Incorporating Multiple Creatives and Impression Histories

Number of pages: 41 Posted: 28 Jul 2011 Last Revised: 18 May 2017
Working Paper Series
Southern Methodist University (SMU) - Marketing Department and University of Maryland - Robert H. Smith School of Business
Downloads 914
78.

Impact of Visual Packaging Elements of Packaged Milk on Consumers Buying Behavior

Interdisciplinary Journal of Contemporary Research in Business, Vol. 5, No. 11, March 2014
Number of pages: 43 Posted: 16 May 2014
Accepted Paper Series
National University of Computer of Emerging Science (FAST-NU) and National University of Computer of Emerging Science (FAST-NU)
Downloads 910
79.

Business Entrepreneurship (Technopreneurship): Evolution and Practice

Number of pages: 21 Posted: 24 Apr 2012
Working Paper Series
University of Abuja, Nigeria - Department of Economics
Downloads 902
80.

'Made in Italy' in China: From Country of Origin to Country Concept Branding

The Icfai Journal of Brand Management, Vol. VI, Nos. 3 & 4, pp. 63-74, September & December 2009
Number of pages: 13 Posted: 06 Jan 2010 Last Revised: 16 Jun 2010
Accepted Paper Series
Benedictine College School of Business
Downloads 895
81.

Defending the Markers of Masculinity: Consumer Resistance to Brand Gender-Bending

International Journal of Research in Marketing, Forthcoming December 2012
Number of pages: 49 Posted: 31 Jan 2008 Last Revised: 29 Apr 2012
Accepted Paper Series
Harvard Business School
Downloads 890
82.

Impact of Subliminal Messages on Consumer Behavior: A Fresh Look into the Future

International Journal of Interdisciplinary and Multidisciplinary Studies (2015) ISSN 2348 – 0343
Number of pages: 12 Posted: 02 Aug 2015 Last Revised: 02 Jul 2016
Accepted Paper Series
University of Kalyani
Downloads 887
83.

The Economics of Privacy, Data Protection and Surveillance

M. Latzer and J.M. Bauer (eds.) Handbook on the Economics of the Internet, Cheltenham: Edward Elgar, Forthcoming
Number of pages: 19 Posted: 24 Nov 2013
Accepted Paper Series
affiliation not provided to SSRN
Downloads 886
84.

The Emergence of Opinion Leaders in a Networked Online Community: A Dyadic Model with Time Dynamics and a Heuristic for Fast Estimation

Management Science, Forthcoming
Number of pages: 33 Posted: 04 Mar 2010 Last Revised: 28 Jan 2013
Accepted Paper Series
Rensselaer Polytechnic Institute (RPI), Columbia University - Columbia Business School and Carnegie Mellon University - David A. Tepper School of Business
Downloads 880
85.

Segmenting Food Markets The Role of Ethnocentrism and Lifestyle In Understanding Purchasing Intentions

International Journal of Market Research, Vol. 49, No. 1, pp. 71-94, 2007
Number of pages: 25 Posted: 12 Dec 2007
Accepted Paper Series
affiliation not provided to SSRN and Bilkent University
Downloads 863
86.

The Impact of Visibility in Innovation Tournaments: Evidence from Field Experiments

Number of pages: 36 Posted: 13 Feb 2013 Last Revised: 19 Feb 2015
Working Paper Series
University of South Carolina - Department of Management Science and The Wharton School
Downloads 856
87.

IT-Enabled Organizational Agility and Sustainable Competitive Advantage

Number of pages: 36 Posted: 24 Aug 2008
Working Paper Series
University of Massachussetts, Boston, Michigan State University - Department of Accounting & Information Systems, City University of Hong Kong (CityUHK) - Faculty of Business and City University of Hong Kong (CityUHK)
Downloads 852
88.

Consumer Behaviors and Customer Satisfaction: Any Value Created?

Society of Interdisciplinary Business Research, Vol 1, No. 1, June 7-9, 2012, Paper # 2012-048, Bangkok: Thailand. ISSN # 2223-5078
Number of pages: 15 Posted: 13 Jun 2012
Accepted Paper Series
International University Liaison Indonesia (IULI) - Hotel & Tourism Management, International University Liaison Indonesia (IULI), Universitas Pembangunan Jaya, Tangerang and Universitas Pembangunan Jaya, Tangerang
Downloads 850
89.

The Marketing of Rebellion: Insurgents, Media, and International Activism

THE MARKETING OF REBELLION: INSURGENTS, MEDIA, AND INTERNATIONAL ACTIVISM, Cambridge University Press, 2005
Number of pages: 10 Posted: 14 Jun 2006
Accepted Paper Series
Duquesne University
Downloads 828
90.

Collaborative Consumption: Conceptual Snapshot at a Buzzword

Journal of Entrepreneurship Education, 19(2), pp. 1-23, 2016
Number of pages: 23 Posted: 26 Jun 2016 Last Revised: 14 Dec 2016
Accepted Paper Series
Université du Québec à Chicoutimi, Université du Québec à Montréal and Université du Québec à Montréal
Downloads 820
91.
Downloads 814
92.

Ethical Responsibility of Neuromarketing Companies in Harnessing the Market Research – A Global Exploratory Approach

Amfiteatru Economic, 16 (35), pp. 26-40, February 2014
Number of pages: 15 Posted: 19 Mar 2015
Accepted Paper Series
Bucharest Academy of Economic Studies - Faculty of Marketing, Babes-Bolyai University Cluj-Napoca, Faculty of Economics and Business Administration, Department of Marketing and Bucharest Academy of Economic Studies
Downloads 812
93.

Brand History, Geography, and the Persistence of Brand Shares

Journal of Political Economy 117, No. 1 (February 2009): 87-115, DOI:10.1086/597301, Chicago GSB Research Paper No. 08-21, Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series. 2-003
Number of pages: 34 Posted: 29 Sep 2008 Last Revised: 28 Aug 2016
Accepted Paper Series
Tilburg University, CentER, University of Chicago - Marketing Management and University of Chicago - Booth School of Business
Downloads 796
94.

How to Compete in the Metaverse: The Business Models in Second Life

U of Udine Economics Working Paper No. 01-2007
Number of pages: 34 Posted: 31 Jan 2008
Working Paper Series
Università degli Studi di Udine - Department of Economics and Università degli Studi di Udine - Department of Economics
Downloads 786
95.

Asymmetric Social Interactions in Physician Prescription Behavior: The Role of Opinion Leaders

Stanford University Graduate School of Business Research Paper No. 1970
Number of pages: 41 Posted: 13 Oct 2006 Last Revised: 30 Jul 2014
Working Paper Series
Stanford University - Graduate School of Business, University of Michigan, Stephen M. Ross School of Business and Rutgers, The State University of New Jersey - Rutgers Business School at Newark & New Brunswick
Downloads 783
96.

'Let the Sun Shine in': The Impact of Industry Payment Disclosure on Physician Prescription Behavior

Number of pages: 53 Posted: 17 Apr 2017 Last Revised: 10 Apr 2019
Working Paper Series
Duke University, Fuqua School of Business, The Stephen M. Ross School of Business at the University of Michigan and University of Michigan, Stephen M. Ross School of Business
Downloads 773
97.

Does Uncertainty Matter? Consumer Behaviour Under Three-Part Tariffs

Marketing Science, Vol. 26, No. 5, pp. 698-710, September-October 2007
Number of pages: 13 Posted: 08 May 2006 Last Revised: 30 Nov 2011
Accepted Paper Series
London Business School, Yale School of Management and Goethe University Frankfurt
Downloads 767
98.

Format Matters in the Mental Accounting of Funds: The Case of Gift Cards and Cash Gifts

Number of pages: 40 Posted: 04 Dec 2006
Working Paper Series
University of Chicago - Center for Decision Research
Downloads 762
99.

Online Product Opinions: Incidence, Evaluation and Evolution

Number of pages: 45 Posted: 18 Dec 2009 Last Revised: 09 May 2011
Working Paper Series
University of Maryland - Robert H. Smith School of Business and McDonough School of Business, Georgetown University
Downloads 762
100.

Using Social Media for Social Good – A Conceptual Overview

Number of pages: 18 Posted: 05 Dec 2010 Last Revised: 10 Aug 2014
Working Paper Series
University of Hull
Downloads 752